PETE PAPPAS, Chief Sales Officer at Vital Farms

Peter’s mission is to bring ethically produced food to even more tables. His infectious energy, inclination to servant leadership and 30+ years experience working with consumer brands, grocery retailers and food manufacturers naturally equips him to lead sales for Vital Farms. But it’s his genuine enthusiasm for our mission and commitment to our stakeholders that sold us!

“I am so inspired by Vital Farms’ mission to bring ethical food to the table. We operate the business through the lens of Conscious Capitalism, which means we make decisions in the best interest of our farmers, suppliers, employees, customers, consumers, communities, the environment, and stockholders. It’s a model that takes us far beyond ethically produced pasture-raised foods and guides us to improve the lives of people, animals, and the planet in everything we do.”